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Twilight Anesthesia Group is a comprehensive concierge anesthesia practice offering services to outpatient surgery centers in Los Angeles. They hired Social Attraction to create a modern logo that reflects their unique values and services. We applied learnings from past premier medical clients to design an effective and eye-catching logo. With data from these previous projects, we were able to analyze industry trends and best practices. After analyzing this data, we decided to move forward and create a new logo that successfully conveys Twilight’s brand identity.